The company began to expand in to new frontiers of the model industry. Four decades ago LEGO started to target women with the advantages of furnishings and dollhouses; https://lego-x.com/2019/11/15/what-lego-vdr-users-can-teach/ in 1974 that introduced it is first man figures, called Minifigures; in addition to 1979 this expanded in to space with sets offering astronaut minifigures, rockets, lunar rovers and spaceships. The Successione series debuted that same year, a line of rings elements aimed toward young girls. This era also saw the creation of a control structure, with Godtfred Kirk Christiansen’s seran Kjeld Kirk Kristiansen subscribing to the managerial staff and working to modernize the company’s manufacturing methods.

The 1971s also found the introduction of a method that allowed customers to pick certain stones they planned to purchase and create their own designs, rather than get pre-made solutions; this was popular with adults, as well as kids. In the same decade, Seglar branched out into middle ages territory while using Castle template, and in 80 the company added the first educate sets to its collection.

In 1989 Lego announced the Pirate look, and with it many pirate boats, wasteland islands and treasure. The organization also enhanced its array of facial movement, adding beards, eye bits and lipstick in addition to the normal two eye and smile. Some elderly Lego hobbyists resented these changes, selecting the more simple faces of earlier designs.

As Lego expanded to a huge multinational corporation, completely to find ways to meet the requires of the big name customers like Aim for, Wal-Mart and Toys ‘R’ Us, which will demanded greater selections and faster shipment times. Maintain with these needs, the company did start to reduce total production time for new products by causing more utilization of computerized set up systems.